Female Desires How They Are Sought, Bought, and Packaged by Rosalind Coward
DESCRIPTION: This title looks at how advertising takes advantage of female psychology and discusses the fitness boom, fashion, current beauty standards, family photographs, and the relationship between men and women.
This brilliantly provocative look at female pleasure--the things women enjoy or are meant to enjoy but don't--adds a startling new dimension to the feminist view of the way society represents--and misrepresents--female pleasure. Women's most intimate wants are spread before us by sales promoters on television, on magazine covers, in shop windows; is this, in fact, the mirror of female desire catered to by the pleasure industry to offer the woman consumer a new body, a new house, a new outfit, a new relationship? 253 pages.
CONDITION: Very good. Light wear to the cover. Fold on back covers top corner. The last few blank pages are wrinkled. A few pages with underlined text. Otherwise book is in great condition.
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